“Asterix, I have a plan!”

“That’s our strong point, Getafix. We’re bursting with ideas!”

Earlier this week I woke up, watered and caffeinated myself, grabbed my laptop to knock out some edits on a sales scroll I’m working on…and realized all I wanted to do was sip from my Sorcerers Guild mug and read my favourite comics of all-time, Asterix & Obelix.

And so I did (Worldbuilding Perk #213).

For a little context, Asterix & Obelix comics are a collection of stories about a village of indomitable Gauls who are the only remaining resistance to Roman emperor Julius Caesar.

In the adventure I read, Asterix and the village druid, Getafix, find themselves in a bit of a pickle, trapped in a Roman camp.

As they’re plotting and scheming a way out of their mess, Getafix bursts out, “Asterix, I have a plan!”

To which Asterix replies, “That’s out strong point, Getafix. We’re bursting with ideas!”

He’s not wrong…this wildly group of indomitable Gauls is always teeming with ideas, schemes, and capers.

As a result, with a little help from their magic potion, they’re able to stay one step ahead.

So, what does this have to do with you, dear Worldbuilder?

Everything, I say.

The Gauls are able to resist old man Julius because of their incessant ability to pop out ideas…

And you, as a Worldbuilder, are destined to thrive (or fail) off the back of your ideas.

Content, products, services, marketing…all any of these are are ideas.

Without them, you don’t won’t have a peg leg to stand on or two bags of burritos to bang together.

Which is why I’ve devoted the entirety of this month’s dusty scroll to sharing —

— My sorcerous idea generation process (for you to rob, swipe, steal, and implement)

— The stinky little secrets I use to increase my likelihood of success with a given idea (I call this putting yourself into an unfair position to succeed)

— My mystical recipe for Creationserum (the potion I sip to ensure I don’t run out of ideas for to write about)

…and whoooole lot more.

However, time is running out to get your wizard mittens on this issue of The Sorcerers Guild paper & ink newsletter.

In fact, you’ve got about five days (from the time of this sending) before it ships to Guild members…and vanishes into the ether.

Come hither to join The Sorcerers Guild while the getting’s good:

http://sorcerersguildnewsletter.com

Yours sorcerously,

Alexander Mullan